Members & CRM

Every member in view, from lead to regular

You manage profiles, passes and leads in one system, sort them with tags and smartlists, and your members get their own app in your studio’s branding.

Member management in the avoo Backoffice: the studio’s members as a list with search, filter and a CSV button, showing type, status, source, email and balance for each member

What member management takes off your hands

From the first enquiry to a membership of many years, everything sits in one place.

No enquiry gets lost

A pipeline takes leads from new through contacted and trial class to member. One click turns a lead into a member, and you see your conversion rate.

Lists that maintain themselves

You set tags by hand or let them be assigned automatically on certain events. Smartlists fill themselves according to your rules.

Switching without losing data

You bring members and passes over from your old system by CSV. avoo checks the file before it is imported.

All features for members and CRM

This is what member management contains, and every feature is included in the base licence.

  • Member management & profiles

    Central management with search, filters, contact and configurable profile fields.

  • Lead funnel / mini-CRM

    Prospect pipeline (new → contacted → trial → member) with 1-click conversion to a member and a conversion rate.

  • Tags, auto-tagging & smartlists

    Manual and automatic tags on events plus dynamic, rule-based member lists.

  • CSV import

    Import members and passes from your old system via CSV, with validation.

  • Pass & balance history

    Full history of passes, credits and balance per member.

  • Member app (PWA)

    Installable app with studio branding: Today, schedule, check-in, passes and profile, no app store.

  • Calendar subscription (iCal)

    Members subscribe to their bookings with a subscription link in their calendar app, for example Google, Apple or Outlook. How quickly changes appear is up to the calendar app.

  • Family account

    One main account books and pays for the family, once the studio switches family accounts on.

How an enquiry becomes a member

From the first message to the member’s own app, in five steps.

  1. An enquiry comes in.

    Leads land in the pipeline, and you see at a glance which step each one is in.

  2. You get in touch and invite them to a trial class.

    You move the lead to contacted and then to trial class, so everyone on the team knows where things stand.

  3. The lead becomes a member.

    With one click you convert the lead, and the member’s profile is created.

  4. The member gets a pass and the app.

    You assign a pass, and the member uses the installable app in your studio’s look, without an app store, to see classes, book and check in.

  5. Tags and smartlists keep the overview.

    Tags and rule-based lists keep sorting your studio, and the history shows passes, credits and balance for each member.

Frequently asked questions about members and CRM

Can I take over my members from another system?

Yes. You import members and passes by CSV from your old system, and avoo checks the file before importing.

What is a lead funnel?

A pipeline for leads with the steps new, contacted, trial class and member. You see where enquiries get stuck and know your conversion rate.

What are smartlists?

Smartlists are dynamic member lists based on rules you set yourself. Whoever meets the rules is on the list, complemented by manual and automatic tags.

Do my members need an app from an app store?

No. The member app is an installable web app (PWA) in your studio’s branding, without any app store. It shows Today, weekly schedule, check-in, passes and profile.

Can members see their bookings in their own calendar?

Yes, through a calendar subscription (iCal) in Google, Apple or Outlook. How quickly changes show up is up to the calendar app.

Can a family share one account?

Yes, if your studio switches on family accounts. One main account then books and pays for the whole family.

Can I see which passes and credits a member has?

Yes. The history shows the passes, credits and balance of every member in full.

Bring all your members into one place

Set up your studio yourself and import your members, without a sales call.